(a piece of advice to budding and aspiring broadcasters. . .) Competence may land you the job, but loyalty will keep you on the job. That is the simple summary of this piece. Many-a-broadcaster think once they are competent at the job, that is all they need to progress onContinue Reading
In the dynamic realm of radio broadcasting in Ibadan, the movement of On-Air Personalities (OAPs) from one station to another has become a noteworthy trend. While there are various reasons for such transitions, one significant factor contributing to this shift is the intricate balance of promotions and pecking orders amongContinue Reading
I have keenly followed the conversations around the ongoing radio transfer window in Ibadan and it has prompted me to pen this article, one that I should have written a long time before today. A Yoruba adage (paraphrased) says “Sometimes, there is time, but you do not have anything toContinue Reading
Let me do a little history here… Oyo state is the state that used to boast of having the first radio station in Nigeria, after which some state-owned stations were added; (Radio OYO) comprising Radio 1 founded in 1976 & Radio 2, the first FM station in Nigeria, situated onContinue Reading
My final year thesis was an audience research which measured the listenership of select radio stations in Ibadan and one of my key findings was that radio listeners are not necessarily loyal to radio stations but that they are loyal to radio presenters to a considerable extent. However my qualitativeContinue Reading
Dear Bayo, I hope this letter finds you well. It’s not easy for me to put these thoughts into public space, but I believe it’s important to address them openly because the situation has called for it. Our friendship in the broadcasting industry has been a rollercoaster of emotions, andContinue Reading
It won’t speak well if a clear difference between “journalist and journalism” isn’t clearly stated. So, to start with; A journalist, is someone whose work covers news or information gatherings, happenings of past, present and future events, it may be inform of photography, bulleting or reports of a particular concurrence.Continue Reading
My open message for upcoming and promising OAPs in the media industry: I believe it’s high time we promoted ourselves and our program content more using social media handles rather than putting efforts into promoting radio stations that don’t see us as stars, only using us and making us believeContinue Reading
Sports news is one of the programmes on radio/TV that add up to the traffic a broadcast platform pulls. Sports programmes in both languages is one of the shows that radio lovers cannot do without. Nevertheless, Sports casting is majorly in two different styles: the SPORTS ANALYSIS and SPORTS COMMENTARY.Continue Reading
In the Broadcasting industry, majorly, if it’s not television then it will be radio. Television is an electronic communication medium that allows the transmission of real-time visual images, and often sound. On the other hand, radio is the technology that allows the transmission of sound or other signals by modulationContinue Reading