Opinion Polls: Giveaway versus Content

Broadcast industry has taken up the challenge of finding creative means to penetrate into the heart of many people in the society and stay there for as long as possible. Recently, broadcast industry sways its audience to stay glued to the platform through two major strategies of either creating good content that captivates their target audiences or by simply giving away monetary and non-monetary prizes on their radio or television programmes.

Primus Media City would like to know which of these strategies you can easily fall for? Which of these two laudable strategies has the power to capture you and get you glued to your radio set: is it the radio show with a premium content or the show with generous giveaways?

Subscribe to our monthly magazine. April Edition is Out! (FREE)

Leave a Reply

Your email address will not be published. Required fields are marked *